Privacy Policy

What Duracover Collects When You Browse Our Floor Protection Site

Duracover collects information in three ways:

Information you provide directly: When you submit a contact form or subscribe to our communications, we collect your name and email address.

Information collected automatically: When you visit our site, we automatically collect device type, browser, operating system, IP address, approximate location, pages visited, time spent on site, and referral source through cookies and analytics tools.

Information from third parties: We receive affiliate tracking data from Amazon Associates to track qualifying purchases made through our product links, and analytics data from Google Analytics to understand how visitors use our site.

How Duracover Uses Your Information

Duracover uses the information we collect to:

• Operate and improve our floor protection site
• Respond to your inquiries about Duracover products
• Send communications you’ve opted into regarding Duracover floor protection systems and related products
• Analyze site traffic and user behavior to better understand which floor protection solutions resonate with professionals
• Comply with legal obligations
• Maintain security and prevent fraud
• Track affiliate referrals to Amazon.com where our featured products are sold

Cookies and Tracking Technologies Duracover Uses

Duracover uses cookies and similar tracking technologies to improve your experience and understand how our site is used:

Essential cookies: These are required for basic site functionality and cannot be disabled without affecting how the site works.

Analytics cookies: Duracover uses Google Analytics to track site usage, including pages visited, session duration, and traffic sources. This data is aggregated and anonymized to help us understand which floor protection products and content are most valuable to visitors.

Advertising cookies: Amazon Associates uses cookies to attribute qualifying purchases to our affiliate links. When you click a product link on Duracover and make a purchase on Amazon.com, these cookies ensure we receive credit for the referral.

You can manage cookies through your browser settings. Note that disabling cookies may affect site functionality and your ability to access certain features.

How Duracover Shares Your Information

Duracover may share your information with:

• Service providers: Companies that help us operate the site, including hosting providers and analytics services
• Amazon.com: As part of the Amazon Associates Program, affiliate tracking data is shared with Amazon to attribute qualifying purchases
• Law enforcement or government authorities: When required by law or to protect our rights and safety
• Business acquirers: In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity

Duracover does not sell personal information to third parties.

Data Security at Duracover

Duracover implements reasonable technical and organizational security measures to protect your information, including SSL encryption for data transmission. However, no method of transmission over the internet is 100% secure. While we strive to protect your personal information, we cannot guarantee absolute security.

Your Privacy Rights When Using Duracover

Rights for all users:

• Access the personal information Duracover holds about you
• Request correction of inaccurate information
• Request deletion of your personal information
• Opt out of marketing communications
• Request restriction of processing

GDPR Rights (EU/EEA residents):

• Right to access, rectification, and erasure of your personal data
• Right to restrict processing and data portability
• Right to object to processing
• Right to withdraw consent at any time
• Right to lodge a complaint with your local supervisory authority

CCPA/CPRA Rights (California residents):

• Know what personal information is collected and how it’s used
• Know whether personal information is sold or disclosed and to whom
• Opt out of the sale or sharing of personal information
• Request deletion of personal information
• Request correction of inaccurate information
• Limit use of sensitive personal information
• Non-discrimination for exercising your privacy rights

Virginia (VCDPA), Colorado (CPA), Connecticut (CTDPA), Utah (UCPA) residents:

You have rights to access, correction, deletion, data portability, and opt-out of targeted advertising, substantially similar to CCPA rights, subject to state-specific provisions.

How to exercise your rights: Submit a request by email to the address listed in the Contact section below, or use the contact form on this site. Duracover will respond within 30–45 days. We may need to verify your identity before processing certain requests.

Children’s Privacy and Duracover

Duracover’s floor protection site is not directed to children under the age of 13. We do not knowingly collect personal information from anyone under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately and we will promptly delete it in compliance with COPPA.

Third-Party Links on Duracover

Duracover contains links to Amazon.com and other third-party sites where our featured floor protection products can be purchased. Duracover is not responsible for the privacy practices or content of those sites. We encourage you to review the privacy policies of any third-party site you visit.

International Data Transfers from Duracover

Duracover operates in the United States. If you access this site from outside the United States, your information may be transferred to, stored, and processed in the US. We take steps to ensure adequate protections are in place for such transfers, in compliance with applicable law.

How Long Duracover Retains Your Data

Duracover retains personal information for as long as necessary to fulfill the purposes described in this policy, unless a longer retention period is required or permitted by law. Contact form submissions are typically retained for up to 12 months. Analytics data is governed by Google’s data retention policies.

Email Communications from Duracover

If you subscribe to Duracover communications, you will receive periodic emails about floor protection products, tonneau covers, and related content updates. You may unsubscribe at any time by clicking the unsubscribe link in any email or contacting us directly.

Do Not Track Signals and Duracover

Some browsers transmit “Do Not Track” signals. At this time, Duracover does not respond to Do Not Track signals. We continue to collect information as described in this policy.

Changes to Duracover’s Privacy Policy

Duracover may update this Privacy Policy from time to time. We will indicate the effective date of the latest revision at the top of this page. Material changes will be communicated with reasonable notice. Continued use of this site after changes are posted constitutes your acceptance of the revised policy.

Contact Duracover About Privacy

To exercise your privacy rights or ask questions about this policy, contact us at:

California “Shine the Light” Law

California Civil Code Section 1798.83 permits California residents to request information about personal information shared with third parties for their direct marketing purposes. To make such a request, contact Duracover at the address above.

Consent

By using Duracover, you consent to the collection and use of your information as described in this Privacy Policy.